As a brand writer and copy director at Eileen Fisher for over a decade, I’ve worked on countless creative projects. Here are just a few recent favorites.
40th Anniversary Brand Video
In-house copy and creative direction for an animated film that illustrates how Eileen Fisher’s design philosophy supports a more holistic approach to sustainability. Animation: And/Or Studio. Sound design: Antfood.
A Case Study in Living with Less
For the brand’s 40th anniversary, I created copy for a year-long product campaign to support building an intentional wardrobe—and doing more with less.
Over the years, I’ve written/edited copy for digital ads, home pages, emails, videos, stores, sponsored content, audio, print, and more.
A simple wardrobe. A sustainable life.
In 2020, I wrote a brand tagline that still endures. You’ll find it on ads, packaging, emails, product campaigns, the website navigation, and elsewhere.
Clothing Is Political
After the brand received blowback for taking liberal political positions, I wrote an essay about why the company can’t just “stick to fashion.”